Case study · Mikaios Voice
From quiet to2.66M impressions.
01 · Before and after
Big ideas. Quiet profile.
He builds brand moments people remember. But his own LinkedIn got little attention.
Post impressions, same length of time, before and now. All numbers from LinkedIn analytics.
02 · Impressions
37x more impressions.
Up 3,601%. And the curve kept rising, post after post.
Total impressions, from LinkedIn analytics
03 · Reach
97% of views came from people who did not follow yet.
Almost every view was a new person. That is how his following more than doubled.
The thin bar is the 3% who already followed him or were connections.
04 · Engagement
1,599 comments. Real conversations.
People did not just like. They talked back. And 880 saved posts to use later.
05 · Who follows
Decision makers in his own market.
06 · Top posts
Three posts. 690K+ views.
- 01Brand campaignsWhy one famous beauty campaign still moves people258,763impressions
- 02Experiential marketingHow a film launch became a brand experience249,048impressions
- 03Brand campaignsThe same beauty campaign story, shared again186,528impressions
What we did
Listen. Position. Publish.
- 01
Listen
We learned how he thinks about brands, events and big ideas.
- 02
Position
One clear idea: the founder who explains why some brand moments stick.
- 03
Publish
Short breakdowns of famous campaigns, told in his voice.
Want this for your name?
Want to see the proof? Ask us on a call and we will show you the screenshots.